diff --git a/app/flatpages/help.md b/app/flatpages/help.md
index 6e34e1af..93f01229 100644
--- a/app/flatpages/help.md
+++ b/app/flatpages/help.md
@@ -27,6 +27,8 @@ toc: False
 * [Creating Releases using Webhooks](release_webhooks/)
 * [Package Configuration and Releases Guide](package_config/)
 * [Supported Games](game_support/)
+* [Creating an appealing ContentDB page](appealing_page/)
+
 
 ## Help for Specific User Ranks
 
diff --git a/app/flatpages/help/appealing_page.md b/app/flatpages/help/appealing_page.md
new file mode 100644
index 00000000..bb7174b9
--- /dev/null
+++ b/app/flatpages/help/appealing_page.md
@@ -0,0 +1,74 @@
+title: Creating an appealing ContentDB page
+
+## Title and short description
+
+Make sure that your package's title is unique, short, and descriptive.
+
+Expand on the title with the short description. You have a limited number
+of characters, use them wisely!
+
+```ini
+# Bad, we know this is a mod for Minetest. Doesn't give much information other than "food"
+description = The food mod for Minetest
+# Much better, says what is actually in this mod!
+description = Adds soup, cakes, bakes and juices
+```
+
+## Thumbnail
+
+A good thumbnail goes a long way to making a package more appealing. It's one of the few things
+a user sees before clicking on your package. Make sure it's possible to tell what a
+thumbnail is when it's small.
+
+For a preview of what your package will look like inside Minetest, see
+Edit Package > Screenshots.
+
+## Screenshots
+
+Upload a good selection of screenshots that show what is possible with your packages.
+You may wish to focus on a different key feature in each of your screenshots.
+
+A lot of users won't bother reading text, and will just look at screenshots.
+
+## Long description
+
+The target audience of your package page is end users.
+The long description should explain what your package is about,
+why the user should choose it, and how to use it if they download it.
+
+[NodeCore](https://content.minetest.net/packages/Warr1024/nodecore/) is a good
+example of what to do. For inspiration, you might want to look at how games on
+Steam write their descriptions.
+
+Your long description might contain:
+
+* What does the package contain/have? ie: list of high-level features.
+* What makes it special? Why should users choose this over another package?
+* How can you use it?
+
+The following are redundant and should probably not be included:
+
+* A heading with the title of the package
+* The short description
+* Links to a Git repository, the forum topic, the package's ContentDB page (ContentDB has fields for this)
+* License (unless you need to give more information than ContentDB's license fields)
+* API reference (unless your mod is a library only)
+* Development instructions for your package (this should be in the repo's README)
+* Screenshots that are already uploaded (unless you want to embed a recipe image in a specific place)
+    * Note: you should avoid images in the long description as they won't be visible inside Minetest,
+      when support for showing the long description is added.
+
+## Localize / Translate your package
+
+According to Google Play, 64% of Minetest Android users don't have English as their main language.
+Adding translation support to your package increases accessibility. Using content translation, you
+can also translate your ContentDB page. See Edit Package > Translation for more information.
+
+<p>
+    <a class="btn btn-primary me-2" href="https://rubenwardy.com/minetest_modding_book/en/quality/translations.html">
+        {{ _("Translation - Minetest Modding Book") }}
+    </a>
+    <a class="btn btn-primary" href="https://api.minetest.net/translations/#translating-content-meta">
+        {{ _("Translating content meta - lua_api.md") }}
+    </a>
+</p>
diff --git a/app/flatpages/help/faq.md b/app/flatpages/help/faq.md
index 61b5388d..2aff5b01 100644
--- a/app/flatpages/help/faq.md
+++ b/app/flatpages/help/faq.md
@@ -58,6 +58,10 @@ for a guide to making mods and games using Minetest.
 
 See [Installing content](/help/installing/).
 
+### How can my package get more downloads?
+
+See [Creating an appealing ContentDB page](/help/appealing_page/).
+
 
 ## How do I get help?
 
diff --git a/app/templates/packages/create_edit.html b/app/templates/packages/create_edit.html
index d0d2c66b..7aaa2c96 100644
--- a/app/templates/packages/create_edit.html
+++ b/app/templates/packages/create_edit.html
@@ -84,6 +84,9 @@
 				{{ render_field(form.media_license, class_="col-sm-6", hint=_("If there is no media, set the Media License to the same as the License.")) }}
 			</div>
 			{{ render_field(form.desc, class_="pkg_meta", fieldclass="form-control markdown") }}
+			<p class="pkg_meta form-text text-muted">
+				<a href="/help/appealing_page/">{{ _("What to write in the long description") }}</a>
+			</p>
 		</fieldset>
 
 		<fieldset class="mt-4 mb-5">